Nie-fiksie / Non-fiction: Besigheid / Business
Nie-fiksie / Non-fiction - Besigheid / Business
R 221Jy spaar R 24
Imagine learning from South Africa's best of the best in their respective fields - be it business, sport, politics, entertainment or philanthropy - and having access to decades of experience in strategic planning, business and change management, human resources development, and the nitty-gritty of building a personal brand that extends to your business and everyone you employ. Look no further than the 200 pages of WIN! Inspiring Interviews with SA's Top 20 Leaders by Jeremy Maggs.
With 30 years' experience in journalism, marketing and public speaking, Maggs chooses the best of the best he has interviewed over the years, and succinctly captures their winning ways, business challenges, some spectacular failures and secrets of their trade to reach their ultimate goals - being winners! The book looks at attaining all brands of success - whether it be how one leader runs a multi-billion-dollar company; how another inspires masses of people to follow a trend, or how an idea can spark the innovation of a product so basic yet so integral to a community's prosperity.
As you read the book, you will realise there are no hard and fast rules to reaching the top rung of the success ladder - there are unique twists and turns, which enrich each leader's experience; they are faced with make-or-break split-second decisions; some get a lucky break, while others work, fail and work harder to become the cream of the crop. There is a method for each and every business owner, entrepreneur, manager or franchise owner to make their business bigger, better and a bold example of winning success.
ABOUT THE AUTHOR
Jeremy Maggs has been a journalist for over 30 years and has worked across all media platforms - newspapers, radio, television, magazines and digital. Starting his career as a cadet reporter in the Eastern Cape, he has risen through the ranks at the SABC, where he worked in both television and radio, to now being co-presenter of the flagship evening current affairs programme News Night on eNCA, as well as anchor of Maggs on Media. An award-winning journalist, he writes on the advertising and branding industry for the Financial Mail; is co-editor of the authoritative yearly industry review AdFocus and editor-in-chief of the marketing website www.theredzone.co.za. Maggs also consults privately in the marketing and media space and has run a successful media strategy course for over 20 years.